Norte Rolls in the Cherry Royale

Norte Rolls in the Cherry Royale


Jul 9 @ 11:00 am

Norte Rolls in the Cherry Royale

Join us for another role as Norte rides in the festival’s ultimate parade, the Cherry Royale Parade. We will ride our bikes, wear our orange, and ding-ding our bells to the thousands of spectators who line the streets of downtown Traverse City. Norte’s presence in the parade is our opportunity to show the power of the bicycle — let’s #BikeThere! 

  • WHAT—Ride in the National Cherry Festival’s Cherry Royale Parade
  • WHEN—Saturday July 9 at a 11 am. Details TBD.
  • WHERE—Norte will be assigned a slot and line up in the Boardman neighborhood. Details TBD.
  • WHO—Anyone who wants to represent the power of orange and the power of the bike.

If you’d like to join us in the parade, RSVP with us in the form below. Accurate numbers will help us plan. All ages welcome and all riders will earn a Norte bike bell. To ensure everyone is in Norte merchandise, everyone who RSVPs will receive 20% off of Norte gear leading up to the parade—New Bike There t-shirt?


Cherry Fest Parade